In every sales organization, only 30% of reps hit their targets. That ratio has held steady for ten years. In the organizations that have solved the problem, 60 to 70% beat their quota. They didn't hire better. They organized better.
30% of your reps generate as much as the other 70 combined.
It isn't a talent problem. It's an organization problem.
High performers struggle to reproduce their results elsewhere. And turnover on sales roles runs above 20% a year.
CRM, sales enablement, analytics. Tools measure and organize, but they don't change selling behavior.
The annual seminar builds cohesion, but 80% of the skills fade within 30 days. Roughly €1,500 a year, gone.
The strength of each comes from how it interacts with the other two. The first feeds the second, the second makes the third precise, and the third enriches the first. It's a loop, not a list.
Your top performers have worked out a process that wins, on their own and often without ever formalizing it. That process is locked inside their heads. When they leave, it leaves with them. Everyone else keeps improvising.
Marvin.ai identifies what makes top performers win and turns it automatically into tailored practice for the rest of the team.
The sales manager's problem isn't the will to coach. It's that they don't have the data to do it with precision. So they coach on impressions. "Listen more." "Negotiate price better." Generic advice the rep has already heard ten times.
Marvin analyzes every sales conversation automatically, calls, video meetings, and in-person field visits. Your manager sees, for each rep, the exact stage where they get stuck. They coach on facts, not impressions.
Teams whose manager coaches with data reach 107% of quota vs 85% for teams where the manager improvises. (CSO Insights)
Your reps prepare for a €50,000 meeting in 20 minutes in their car before walking into the client's office. They discover objections in real time. They improvise. And 80% of what they learned at the last seminar is already gone.
Marvin is their practice simulator. Before the meeting: an AI simulation calibrated on your market and your real objections. After the meeting: precise feedback on what actually happened.
Marvin.ai identifies what makes top performers win and turns it automatically into tailored practice for the rest of the team.
Continuous, measurable practice between two in-person training sessions. Individual and collective progress data. The proof that the training budget produces lasting skills.
Conversation analytics identify in 5 minutes what used to take hours of listening. You know who to coach, on what, right now.
